Our Approach: The D²E³ Method
Leadership development should change what happens at work. D²E³ (D2E3) is how Hospitality Leadership Coach makes that happen: Discover, Design, Execute, Evaluate, Evolve. It's how we help leaders become more human, effective and service-minded, and build teams people want to stay on.
What is the D²E³ method?
D²E³ (D2E3) is the five-stage method Hospitality Leadership Coach (HLC) uses for every engagement: Discover, Design, Execute, Evaluate and Evolve. Discover uses stakeholder interviews, 360-degree feedback and leadership assessments. Design builds a coaching plan with success metrics and agreed focus areas. Execute is the coaching itself: one-on-one sessions, team workshops and accountability between sessions by email, text or quick calls. Evaluate is a midpoint review of progress and metrics, and Evolve locks in gains and plans longer-term growth. Most engagements run at least six months, so there is time to see real change and measure it. D²E³ is used for all seven HLC leadership solutions in hotels, restaurants, healthcare, senior living and other service businesses.
Why off-the-shelf training falls short
In hotels, restaurants, and other service businesses, generic leadership modules rarely fix operational friction, improve retention, or build trust across departments. Your leaders need support built around your operation, from coaches who have run one.
HLC coaches are former operators who hold ICF credentials, including Master Certified Coach (MCC) and Advanced Certification in Team Coaching (ACTC). We use D²E³ for 1:1 executive coaching, team coaching, and multi-site leadership programs, in hospitality and across service-driven organizations.
The five stages of D²E³
Discover
Stakeholder interviews, 360-degree feedback, and leadership assessments.
Design
We build a coaching plan with you, set success metrics, and pick focus areas.
Execute
Executive coaching, team workshops, and accountability between sessions by email, text, or quick calls.
Evaluate
A midpoint review of progress and metrics, adjusting the plan where needed.
Evolve
We lock in gains, name the next challenges, and plan longer-term growth.
A typical engagement
Most engagements run at least six months, so there is time to see real change and measure it.
Discover & Design
Diagnostic, goals and roadmap agreed. Execute begins.
Evaluate
Progress report, plan adjusted where needed.
Evolve
Impact report and a plan for what comes next.
Our service guarantee
No generic training and no canned presentations. Every engagement is built around your team's real challenges.
If you're not satisfied with progress, we'll make it right. Depending on your agreement, that can mean additional coaching at no extra cost, releasing you from the agreement, or a full refund. The exact terms are in your coaching agreement.
One method, seven leadership solutions
Every engagement is led by an HLC coach
Clifton CarmodyPCC, ACTCView profile →
Edward VicedoMCC, ACTCView profile →
Jannine EnricusoACCView profile →
Or another of HLC's associate coaches.
The five stages at a glance
| Stage | What happens | When |
|---|---|---|
| D1 · Discover | Stakeholder interviews, 360 feedback, leadership assessments | Start |
| D2 · Design | Coaching plan, success metrics, focus areas | Start |
| E1 · Execute | Coaching, workshops, accountability between sessions | Throughout |
| E2 · Evaluate | Progress report, plan adjusted where needed | Midpoint |
| E3 · Evolve | Impact report and a plan for what comes next | Six months+ |
Frequently asked questions
How long does a D²E³ engagement take?
Most engagements run at least six months, with a midpoint review and an impact report at the end.
Is D²E³ only for one-on-one coaching?
No. HLC uses it for executive one-on-one coaching, team coaching, Enterprise Partnerships and multi-site programs.
What if we are not happy with progress?
If you're not satisfied with progress, Hospitality Leadership Coach will make it right. Depending on your agreement, that can mean additional coaching at no extra cost, releasing you from the agreement, or a full refund.
Let's talk about your team
Every engagement starts with a discovery call. It usually runs about 45 minutes, with no fixed time limit. We'll talk through your team, your challenges, and whether D²E³ is the right fit.